Pricing

The next objective should be to determine the best possible selling price for your house. You will always be better off starting at a fair market value price for your home, rather than setting your price too high. If your home stays on the market too long because it is overpriced, potential buyers may think that something is wrong with it and you could end up selling it for less than what you could have gotten if you had started out with a realistic asking price.

Today's buyer is well informed and price aware. Care and research should be taken when establishing the original listing price. Our Comparative Market Analysis (CMA) will help to determine a non-biased opinion of the value of the property. We will take into account the state of the current real estate market, the condition of your home as well as sales of comparable homes in your neighborhood, in order to identify the best selling price for your home.

There are many factors that will affect the selling price. The following should help further determine the price you can expect to receive:

• What are the prices (listing and selling) of similar homes in your area?
• What is the size, layout and condition of your home?
• What is the location of your home, are you in a desirable area that is in demand?
• Does your home have amenities that are currently popular in the marketplace?
• Is it a buyers' market or a sellers' market?